IT Brief Australia - Technology news for CIOs & IT decision-makers

Digital Marketing stories - Page 5

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VPLS strengthens team with key leadership hires
Fri, 26th Aug 2022
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cloud services
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pc hardware
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private cloud
VPLS has added 3 core members to its team- systems VP Mark Hassman, global marketing VP Renée Lawrence & network engineering VP Steve Rubin.
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FM Global appoints Thomas J. Quinlan III as board of directors of commercial property insurer FM Global
Fri, 26th Aug 2022
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bi
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big data
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data analytics
Thomas J. Quinlan III, president and CEO of R.R. Donnelley - Sons Company, has been elected to the board of directors of commercial property insurer FM Global.
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Forget SEO; think trust and influence says digital marketing guru
Tue, 23rd Aug 2022
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martech
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seo
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search engines
We chat with Australian digital marketing pioneer Ian Hopkinson about what lead him to create his own auditing tool.
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CM Group recognised as Best Overall MarTech Company
Tue, 16th Aug 2022
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cloud services
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martech
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customers
CM Group has been named the Best Overall MarTech Company for the third consecutive year by MarTech Breakthrough.
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Facebook NZ financial report reveals notable revenue increase
Thu, 4th Aug 2022
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contact centre
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voip
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microsoft teams
Facebook New Zealand Limited reports significant increase in revenue and profit for 2021, with revenue up by over $1 million compared to the previous year.
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Komo strides ahead with 'Own the Moment' campaign
Fri, 22nd Jul 2022
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digital marketing
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komo
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job moves
Komo, a content creation platform, has made four new hires and attracted new clients including Goodman Fielder and Body Science.
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Why it's time to 'dial up' the power of mobile marketing
Mon, 18th Jul 2022
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smartphones
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technology gifts
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digital marketing
Mobile marketing is crucial for brands as the third-party cookie crumbles. Here are four ways to leverage mobile marketing for success.
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Marketing technologies set to increase revenues - study
Thu, 7th Jul 2022
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bi
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big data
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martech
Marketing leaders say that investment in new marketing technologies (MarTech) will drive significantly increased revenues.
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New ASB campaign helps young people better understand money
Wed, 6th Jul 2022
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app development
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devops
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apm
ASB is helping 18 to 24-year-olds take advantage of financial possibilities and better understand the world of money.
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TechDay's different story types explained
Mon, 20th Jun 2022
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digital marketing
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techday
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faq
Each type of story has a different purpose, so it’s worthwhile understanding which type could work for your needs.
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Zero party data and the new era of 'relationship marketing'
Fri, 17th Jun 2022
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bi
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big data
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cx
The ideal way to engage consumers is through real-time, hyper-personalised experiences, a new eConsultancy report reveals.
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Bonsey Jaden appoints Francois Filamor as group general manager
Fri, 27th May 2022
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digital marketing
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grab
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job moves
Francois Filamor promoted to group general manager after successful tenure as general manager of Bonsey Jaden Philippines.
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Getty Images delves into the world of NFTs with Candy Digital
Tue, 24th May 2022
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sustainable it
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cryptocurrency
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blockchain
Getty Images and Candy Digital, the next-generation digital collectible company, have announced a new multi-year partnership agreement.
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Similarweb acquires SEO and rank tracking company Rank Ranger
Mon, 23rd May 2022
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seo
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martech
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digital marketing
Digital intelligence company Similarweb, which specialises in analysing web traffic, has acquired Rank Ranger, a market leader in SEO and rank tracking.
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Revenue operations is taking centre stage
Wed, 18th May 2022
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customers
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digital marketing
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sales
As the business world continues to evolve, new demands need to be met to keep up with the ever-changing landscape.
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Lightspeed launches all-in-one marketing platform in ANZ
Wed, 18th May 2022
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open source
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loyalty programmes
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digital marketing
ECommerce provider, Lightspeed has launched a new all-in-one marketing solution, Lightspeed Marketing & Loyalty in Australia and New Zealand.
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ComCom welcomes new marketing codes for the telecom industry
Tue, 17th May 2022
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broadband
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it industry
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digital marketing
New marketing codes for New Zealand's telecommunications industry aim to improve transparency and help consumers choose the right broadband service.
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Veryfi announces Mobile Receipt Capture for D2C marketing apps
Fri, 13th May 2022
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smartphones
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technology gifts
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data management
Veryfi has announced a new enhancement to its portfolio, with Mobile Receipt Capture for direct-to-consumer marketing apps.
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Validity and Red Sift enter data partnership to aid marketers
Mon, 9th May 2022
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bi
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big data
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data analytics
The data exchange will facilitate compliance with DMARC to ensure Validity and Red Sift customers are implementing secure email marketing campaigns.
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Smith Brothers Media wins big at Horizon Interactive Awards
Mon, 2nd May 2022
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creative technologies
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web development
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awards
Smith Brothers Media (SBM) has won multiple awards at the international Horizon Interactive Awards for their video, advertising, and website design projects.
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Do you have an in-person or virtual event coming up? Partner with TechDay
Sun, 1st May 2022
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martech
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cios
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techday
TechDay's digital platform and niche audience targeting make it an unmatched media partner for events across Asia Pacific, says Publisher Sean Mitchell.
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How to prepare bylines for publication on our sites
Sun, 1st May 2022
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digital marketing
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techday
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faq
Paid options are available for IT organizations to submit bylines at TechDay. Here are the specifications and criteria for submitting content.
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Salesforce launches AI-based insights with CRM Analytics
Fri, 15th Apr 2022
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crm
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bi
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big data
Salesforce announces CRM Analytics, AI-based insights for sales, marketing, and service teams in every industry.
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Smith Brothers Media to drive marketing enhancements for Emperor Champagne
Tue, 12th Apr 2022
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cloud services
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martech
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websites
Emperor Champagne enlists Smith Brothers Media to revamp its online store and launch a subscription-based Champagne Club.