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Inbound marketing stories
Opollo buys Propensity Partners to boost tech leads
Last month
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fintech
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partner programmes
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cybersecurity
Opollo buys Propensity Partners to fuse inbound and outbound marketing into a single demand engine for B2B tech, security and FinTech firms.
Freshworks hires Kady Srinivasan as AI era marketing chief
Thu, 8th Jan 2026
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saas
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digital transformation
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cx
Freshworks names AI-focused marketer Kady Srinivasan as CMO to sharpen its global brand and go-to-market engine in crowded SaaS markets.
Australian businesses lead in AI adoption, HubSpot research reveals
Fri, 3rd Nov 2023
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edutech
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data analytics
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martech
Australian businesses are leading the way in adopting AI technology, with major firms utilising generative AI tools, says HubSpot research.
HubSpot rolls out updates to reinforce customer connections
Fri, 9th Sep 2022
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crm
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data analytics
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cx
HubSpot announced at its annual INBOUND event new features and updates to help businesses create deeper, more meaningful connections with their customers.
HubSpot's latest offering makes it easier to deliver better CX
Fri, 11th May 2018
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crm
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data analytics
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cx
HubSpot's new customer service product is designed to turn every customer interaction into a growth opportunity.
Christchurch marketing agency becomes HubSpot Platinum Partner
Fri, 4th Aug 2017
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data analytics
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martech
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partner programmes
MD Owen Scott says Concentrate joined HubSpot platinum partners worldwide based on high customer volumes and applying best practice.
Large disconnect between marketing strategy vision and execution - HubSpot
Thu, 18th May 2017
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martech
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partner programmes
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marketing strategy
The latest State of Inbound report found 77% of C-level respondents say their business' marketing strategy is effective, compared to 51% of employees.
Inbound marketing 101 – HubSpot COO on engaging the modern human in your business
Mon, 8th May 2017
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data analytics
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martech
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partner programmes
For businesses navigating the digital age, inbound marketing is key. HubSpot COO JD Sherman discusses its evolution, benefits, and effective strategies.