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Avalara wins 2026 Buyer's Choice Award for tax compliance tools

Mon, 24th Nov 2025

Avalara has been recognised with the 2026 Buyer's Choice Award from TrustRadius, an HG Insights business, based on feedback and ratings from its customers.

The award highlights Avalara's performance in the fields of tax and compliance software, with a focus on capabilities, value, and customer service.

Selection process

The Buyer's Choice Award is determined solely from verified customer reviews on TrustRadius.

Customers rate vendors across several categories, such as whether the product and its support meet their needs and expectations and whether they would make the same purchasing decision again. Products are judged on their ability to deliver in capabilities, value for price, and quality of customer relationships.

Customer reliance

"Tax compliance is one of the toughest challenges businesses face, and Avalara has made it feel manageable for so many teams," said Allyson Havener, CMO, TrustRadius. "Their 2026 TrustRadius Buyer's Choice Award shows how much customers rely on Avalara to bring accuracy, automation, and peace of mind to their operations."

Recognition reflected

Liz Armbruester, Chief Customer Officer at Avalara, acknowledged that the award serves as an endorsement from the users of Avalara's products.

"We're honoured to receive the 2026 Buyer's Choice Award from TrustRadius, especially because it reflects the voice of our customers," said Armbruester. "Our customers rely on Avalara to simplify complex tax and compliance challenges, and this recognition affirms our commitment to delivering exceptional value, performance, and partnership every day."

Company background

Avalara develops technology to automate and streamline tax and compliance processes. The company supports more than 43,000 businesses and government entities across over 75 countries worldwide. Its solutions include tax calculations, return filings, and exemption certificate management, supported by automation tools designed to minimise manual intervention and potential errors.

Peer feedback

The TrustRadius platform gathers and validates feedback from professionals responsible for purchasing and using enterprise technology products. The reviews used in this award process are vetted, with a focus on transparency and absence of vendor influence, to ensure that awards like the Buyer's Choice reflect genuine customer sentiment and experience.

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