Bluestonex partners with Ausforming for Maextro expansion

Bluestonex has announced a strategic partnership with Ausforming, an Australian consultancy, to become the first authorised reseller of its Master Data Management (MDM) solution, Maextro, in Australia and New Zealand.

The collaboration is part of Bluestonex's reseller programme, which aims to expand the presence of its MDM technologies while leveraging local expertise to cater to specific market needs in the region. By working with Ausforming, Bluestonex seeks to provide businesses in ANZ with the ability to manage complex data challenges effectively.

Richard Henry, Bluestonex Director, said, "As we continue to invest in Maextro and its development, it has become evident that the demand for a user-centric Master Data solution far exceeds our direct reach. With SAP's emphasis on clean core solutions and a growing need for no-code adaptability and process ownership, Maextro is uniquely positioned to address these challenges. To meet this demand, partnering with experts like Ausforming was a natural step."

Established by seasoned SAP professionals, Ausforming is highly regarded for its expertise in digital transformation through SAP-powered solutions, with a focus on MDM. The consultancy's ability to tailor strategies and build future-ready data strategies for ANZ businesses was crucial in its selection as the reseller for Maextro after an extensive evaluation.

Adem Adil, Co-founder of Ausforming, commented on the partnership: "Partnering with Maextro perfectly aligns with the Ausforming mission to empower ANZ businesses with cutting-edge, user-centric solutions that deliver measurable impact in reduced time-to-value. We found Maextro unmatched in this space, as this solution is built on the native SAP BTP framework and aligns fully with SAP's clean core strategy."

"This is exciting technology with no-code rapid deployment, fantastic usability, and a beautiful UI. Maextro's global references are impressive, and we are excited to represent Maextro in the ANZ market," said Adil. 

The partnership represents a key milestone for Bluestonex as it seeks to increase the accessibility of Maextro on a global scale. As businesses face increasing demands for efficient data management, Bluestonex foresees Maextro as an essential tool for maintaining clean and compliant data processes.

Bluestonex aims to address the need for adaptable and effective MDM solutions by integrating Maextro's advanced capabilities with Ausforming's regional expertise. This partnership will enable organisations to take control of their data processes, driving efficiencies and compliance while ensuring seamless integration with SAP environments.