Brad Pulford has been appointed as the company's new ANZ Managing Director.

Pulford takes over from Michael Boyle, who took up a new global role earlier in 2022.

He is currently the company's Africa Vice President and Managing Director, having held the position since November 2020. Pulford will start in the new role this November.

This will involve him relocating to Sydney from Johannesburg, with Boyle moving to the company's Barcelona office from Australia.

Pulford's previous experience includes 14 years at Dell Technologies from 2006 to 2020. He served in multiple roles, most recently Executive Director and General Manager, from 2018 until his departure in 2020, when he joined HP.

In a LinkedIn post in August, Boyle acknowledged his promotion.

"I've tried to put into words just how phenomenal the last four years of being the Managing Director of HP Australia and New Zealand have been. But I must admit they might not do my experience justice!," Boyle wrote in the post.

"So much has changed in the technology industry because of how drastically our world has transformed and everything we've been through together.

"I couldn't have ever imagined that I would need to lead the business through two years of lockdowns while working from home.

"When the world slowed down, team HP sped up – innovating and pivoting to give people what they need to do their best. This was only possible with a rock-star team behind me."