Chris McInnes has joined the company as chief technology officer.

Based in Sydney, McInnes' initial focus will be preparing the technology and team for a rapid scale-up to expand beyond Ofload's existing aggregated fleet of more than 1,600 carriers and over 15,000 trucks nationwide.

The appointment marks the next phase of growth for the digital end-to-end road freight management solution. Marcelo Milhomem, who has been CTO since launch, is stepping into the newly created role of chief software architect, where he will work across all areas of the business to ensure full adoption of the platform's capabilities.

"We are thrilled to have Chris join our team and drive forward our platform architecture, which is pivotal to our shipper and carrier experience," Ofload founder and CEO Geoffroy Henry says.

"Our business is experiencing rapid growth as carriers resonate with our approach to digitise a traditionally analogue industry and reduce wastage.

"Strategic hires are pivotal to continued success and we are looking for home-grown talent to fill over 100 positions locally."

Before joining Ofload, McInnes was Zinc Group board member and chief technology officer. As part of the founding team, he helped scale the Australian company to a global organisation with 18 offices in 14 countries.

McInnes has a strong, 15-year track record of building creative technology solutions and fuelling the rapid growth of several early-stage start-ups across a multitude of industries.

He has led the delivery of large-scale web, mobile, IoT, big data and SaaS projects, including the Victoria Bitter Live Cricket Watch and a global eCommerce platform for white-label supply chain and procurement management that is used by some of the world's leading organisations.