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Content Creation stories

Visa survey finds creators optimistic but need better banking
Fintech

Visa survey finds creators optimistic but need better banking

Visa survey reveals 88% of digital creators expect growth, yet 62% still use personal accounts, highlighting a need for tailored business banking solutions.

By Sean Mitchell • 3 min read • Wed, 12th Nov 2025
Taurus rolls out digital PR service blending AI & SEO tools
Digital Transformation

Taurus rolls out digital PR service blending AI & SEO tools

Taurus Marketing launches Taurus Digital PR, blending AI, SEO, and traditional PR to boost brand visibility and credibility online.

By Sean Mitchell • 3 min read • Wed, 12th Nov 2025
Globant & Riot Games team up to boost esports with new tech
Gaming

Globant & Riot Games team up to boost esports with new tech

Globant partners with Riot Games to innovate esports fan engagement and AI features for League of Legends and VALORANT in a multi-year deal.

By Melvin Hipolito • 3 min read • Fri, 7th Nov 2025
B2B tech CMOs face pressure to prove ROI amid wider remits
Customer Experience

B2B tech CMOs face pressure to prove ROI amid wider remits

B2B technology CMOs face greater pressure to prove ROI amid wider roles, budget cuts, and rising AI use, reveals the CMO Survey 2025.

By Melvin Hipolito • 3 min read • Wed, 5th Nov 2025
RØDE unveils Wireless Micro Camera Kit for versatile audio
Bluetooth

RØDE unveils Wireless Micro Camera Kit for versatile audio

RØDE launches Wireless Micro Camera Kit, offering versatile, professional audio with dual transmitters and universal camera compatibility for USD $149.

By Sean Mitchell • 3 min read • Fri, 31st Oct 2025
Exclusive: The future of creative agencies as platforms
Digital Transformation

Exclusive: The future of creative agencies as platforms

Adobe leads a quiet revolution as agencies transform into tech platforms, automating creative workflows with AI to boost speed and scale content production.

By Sean Mitchell • 6 min read • Thu, 30th Oct 2025
Exclusive: Adobe's Firefly is to reshape creative pipelines
Marketing Technologies

Exclusive: Adobe's Firefly is to reshape creative pipelines

Adobe's Firefly aims to transform content creation by automating workflows, helping brands personalise and scale visual content rapidly across channels.

By Sean Mitchell • 5 min read • Thu, 30th Oct 2025
Our view on Agentic AI: AI assistants that work for you, in your favorite apps
Marketing Technologies

Our view on Agentic AI: AI assistants that work for you, in your favorite apps

Adobe launches conversational agentic AI assistants in apps like Photoshop and Express, accelerating creative workflows with natural chat and control.

By Ely Greenfield • 5 min read • Wed, 29th Oct 2025
Australian creators embrace generative AI to grow & innovate
Marketing Technologies

Australian creators embrace generative AI to grow & innovate

Ninety percent of Australian creators now use generative AI, boosting business growth and creative output, reveals Adobe's first Creators' Toolkit Report.

By Sean Mitchell • 3 min read • Wed, 29th Oct 2025
Adobe brings conversational AI Assistant to Express for creators
Marketing Technologies

Adobe brings conversational AI Assistant to Express for creators

Adobe launches a beta AI Assistant in Adobe Express, enabling users to create and edit content conversationally, simplifying design for all skill levels.

By Sean Mitchell • 3 min read • Wed, 29th Oct 2025
Adobe unveils GenStudio upgrades to boost AI-driven content creation
Marketing Technologies

Adobe unveils GenStudio upgrades to boost AI-driven content creation

Adobe upgrades GenStudio with AI-driven tools to help businesses create personalised, on-brand content faster and scale marketing campaigns worldwide.

By Sean Mitchell • 4 min read • Wed, 29th Oct 2025
Adobe brings Premiere tools to YouTube Shorts for mobile creators
Marketing Technologies

Adobe brings Premiere tools to YouTube Shorts for mobile creators

Adobe and YouTube partner to bring Premiere mobile editing tools to YouTube Shorts, enhancing short-form video creation for millions of creators globally.

By Sean Mitchell • 3 min read • Wed, 29th Oct 2025
Adobe unveils Firefly Foundry for custom on-brand AI content
Marketing Technologies

Adobe unveils Firefly Foundry for custom on-brand AI content

Adobe launches Firefly Foundry, enabling businesses to create custom AI models for consistent, on-brand content across images, video, audio and 3D assets.

By Sean Mitchell • 3 min read • Wed, 29th Oct 2025
Adobe launches AI assistants & creative tools across platforms
Enterprise Content Management

Adobe launches AI assistants & creative tools across platforms

Adobe introduces AI assistants and new creative tools across its platforms, enhancing content creation with integrations from partners like OpenAI and Google.

By Sean Mitchell • 4 min read • Wed, 29th Oct 2025
Adobe to integrate Google's AI into creative apps for business
Unified Communications

Adobe to integrate Google's AI into creative apps for business

Adobe will integrate Google Cloud's AI models into its creative apps, boosting content creation for businesses and professionals with tailored, scalable tools.

By Sean Mitchell • 3 min read • Wed, 29th Oct 2025

Stories from Other Regions

Content Creation stories

UK consumers prioritise trust & speed in digital purchases
Marketing Technologies

UK consumers prioritise trust & speed in digital purchases

UK consumers increasingly prioritise trust and speed in digital purchases, with 77.6% researching online before buying amid booming eCommerce growth.

By Shannon Williams • 3 min read • Thu, 30th Oct 2025
Tall launches AI Virtual Studio to revolutionise brand visuals
Data Analytics

Tall launches AI Virtual Studio to revolutionise brand visuals

Tall has launched Virtual Studio, an AI-powered service that creates high-quality, adaptable brand visuals without physical shoots, cutting costs and waste.

By Catherine Knowles • 3 min read • Thu, 30th Oct 2025