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Customer Journey Stories - Page 4

Australian Stories

Customer Journey stories

Amperity martech leader reveals 'secret sauce' to marketing in the moment
Digital Transformation

Amperity martech leader reveals 'secret sauce' to marketing in the moment

Retailers risk losing sales as shoppers expect offers and recommendations to update instantly, not hours after they signal intent.

By Billy Loizou • 6 min read • Last month

Global Stories

Customer Journey stories

Google unveils AI ad & commerce tools across Search
Personalisation

Google unveils AI ad & commerce tools across Search

Marketers will get more AI help as Google adds new Search ad formats, checkout links and a Gemini adviser across its ad tools.

By Joseph Gabriel Lagonsin • 4 min read • Last month
Formula 1 app adds race experience for Grand Prix fans
Customer Relationship Management

Formula 1 app adds race experience for Grand Prix fans

Fans at Grand Prix events will get live timetables and navigation in the official app, as Formula 1 deepens its grip on spectator data.

By Sofiah Nichole Salivio • 4 min read • Last month
Infobip named Gartner CPaaS leader in 2026 ranking
Software-as-a-Service

Infobip named Gartner CPaaS leader in 2026 ranking

The ranking strengthens Infobip's position with enterprise buyers as CPaaS vendors compete to bundle messaging, voice and AI tools.

By Sean Mitchell • 3 min read • Last month
Expedia moves ad business under chief marketing officer
Expedia

Expedia moves ad business under chief marketing officer

Expedia is aiming to boost revenue from ad sales as travel platforms race to turn booking data and loyalty schemes into media businesses.

By Sofiah Nichole Salivio • 3 min read • Last month
US tops global eSIM readiness index as UK ranks high
Network Infrastructure

US tops global eSIM readiness index as UK ranks high

US market readiness, simpler activation and open rules have propelled it to the top of a 50-market eSIM ranking for 2026.

By Sofiah Nichole Salivio • 3 min read • Last month
Infobip study finds CX investment gap in global brands
Data Protection

Infobip study finds CX investment gap in global brands

Many global brands are failing to match CX spending with the systems needed for AI-led customer journeys, according to new research.

By Sean Mitchell • 4 min read • Last month
Australia & New Zealand brands lead APAC in agentic AI
Digital Transformation

Australia & New Zealand brands lead APAC in agentic AI

But data quality and integration are slowing deployment, as most brands in Australia and New Zealand remain unable to scale agentic AI.

By Sean Mitchell • 4 min read • Last month
Quiq launches Voice AI & rebrand for customer service
Software-as-a-Service

Quiq launches Voice AI & rebrand for customer service

Businesses can now keep customer conversations seamless as Quiq adds live voice support and a new brand identity for its service platform.

By Sofiah Nichole Salivio • 4 min read • Last month
TCS partners with Rezolve Ai on agentic commerce AI
Digital Transformation

TCS partners with Rezolve Ai on agentic commerce AI

Retailers could soon move AI shopping tools beyond pilots as TCS and Rezolve Ai pair up to deploy agentic commerce at scale.

By Sean Mitchell • 4 min read • Last month
Agoda launches single checkout for hotels, flights
Software-as-a-Service

Agoda launches single checkout for hotels, flights

Travellers can now book hotels, flights and activities in one transaction, as online agencies race to keep customers on a single platform.

By Sean Mitchell • 3 min read • Last month
Turkish Airlines renews Cover Genius deal for expansion
Customer Experience

Turkish Airlines renews Cover Genius deal for expansion

Turkish Airlines extends Cover Genius pact to add tailored travel protection in Australia, Latin America, the US and EU across more booking channels.

By Joseph Gabriel Lagonsin • 3 min read • Last month
iCXeed wins AWS Advanced Tier status in Asia Pacific
Data Analytics

iCXeed wins AWS Advanced Tier status in Asia Pacific

The upgrade should help the Australian consultancy win larger contact centre deals as enterprises demand proven AWS expertise and delivery scale.

By Mark Tarre • 4 min read • Last month

Stories from Other Regions

Customer Journey stories

LeMieux expands Scurri partnership to boost deliveries
Digital Transformation

LeMieux expands Scurri partnership to boost deliveries

Better delivery visibility is helping the equestrian brand lift conversions and reduce checkout drop-off across 69 countries.

By Joseph Gabriel Lagonsin • 4 min read • Last month
BT Business & Accenture to deploy AI across services
Digital Transformation

BT Business & Accenture to deploy AI across services

UK business and public-sector customers could see faster fault resolution as BT Business begins an AI overhaul of managed services with Accenture.

By Sofiah Nichole Salivio • 4 min read • Last month
Billy Grace taps ex-Google sales head for UK launch
Data Privacy

Billy Grace taps ex-Google sales head for UK launch

Britain's mid-sized agencies and eCommerce brands are being targeted as Billy Grace enters the market amid tougher ad measurement and privacy rules.

By Sean Mitchell • 4 min read • Last month
Raise buys GreenLife Insurance Broking for India push
Digital Transformation

Raise buys GreenLife Insurance Broking for India push

It gives Raise a foothold in India's fragmented insurance market as the group aims to expand beyond investing and trading products.

By Sean Mitchell • 4 min read • Last month