Impact.com stories
Affiliate marketing budgets surge as brands seek cost efficiency
Thu, 6th Nov 2025
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ai
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social media
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creators
Brands worldwide are boosting affiliate marketing budgets, citing its cost efficiency and stronger ROAS amid rising paid media costs, per new global research.
Brand trust overtakes ads as key travel driver in Asia-Pacific
Tue, 20th May 2025
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loyalty programmes
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affiliate marketing
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consumer trust
Trust and brand reputation now drive over 70% of Asia-Pacific travel choices, surpassing ads and loyalty schemes, reveals new impact.com report.
Trust & partnerships key to APAC travel marketing success
Thu, 15th May 2025
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cx
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martech
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loyalty programmes
A new impact.com report reveals APAC travel brands focus on trust, partnerships, and multi-channel strategies to meet evolving traveller demands post-pandemic.
impact.com reports record growth & USD $200m revenue in 2024
Fri, 13th Dec 2024
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martech
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cdp
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clean technologies
impact.com has reported strong growth for 2024, adding over 1,000 clients and surpassing USD $200 million in annual recurring revenue amid global challenges.
Impact.com appoints EJ Owens to lead APJ community efforts
Mon, 25th Nov 2024
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digital transformation
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martech
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omnichannel
Impact.com has appointed Emma-Jayne Owens as Senior Director for the APJ region, focusing on enhancing community initiatives in Southeast Asia.
Impact.com launches new referral marketing platform
Wed, 31st Jul 2024
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saas
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martech
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cybersecurity
impact.com rolls out impact.com/advocate, a new referral marketing platform to foster brand-customer engagement through customised, automated referral programs.
IWD 2023: How women in tech can 'embrace equity' by supporting each other
Wed, 8th Mar 2023
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flexible work
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iwd
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opinion
When women support and empower each other, we can both increase gender diversity in tech and create real change in the community and our workplaces.
impact.com integrates with HubSpot, delivers partnership management platform
Fri, 29th Oct 2021
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edutech
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data analytics
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martech
impact.com partners with HubSpot to offer integration with its partnership management platform for B2B SaaS companies.