Yogesh Johar stories

Yogesh Johar is a discerning commentator on the evolving landscape of direct-to-consumer (D2C) business models. With a keen eye for the intricacies of brand engagement, Johar delves into the significant disconnects that plague this burgeoning sector. Among these, loyalty, pricing, and service emerge as pivotal areas where D2C initiatives often falter, shedding light on the chasm between the strategic ambitions of brand manufacturers and their operational challenges. His insights provide a critical examination of the shortcomings that brands encounter as they strive to establish a more intimate connection with their customers.