The company has appointed senior sales and strategic fintech business leader Sarah Day to the newly created role of head of alliances and partner success.
Day has more than 15 years' experience in customer experience, sales, customer success and operations across Australia, New Zealand, Europe and South-East Asia in sectors including financial services, Open Banking, data insights, payment platforms, and analytics. She is a board director of Fintech Queensland, a position she has held for the past three years.
Day will be responsible for the overall growth of the company, customer success and facilitating current and future partnerships at Adatree as it continues to expand with new hires and services.
"I'm thrilled to be joining the Adatree team at the start of its high-growth phase and to help support the business's expansion," Day says.
"I was drawn to Adatree being a pioneer in the Consumer Data Right with a scalable platform and having a product that removes the barriers to entry.
"Essentially, they do the heavy lifting for any type of organisation wanting to access data under the Consumer Data Right.
"Being involved in the Australian fintech ecosystem and watching Open Banking evolve over the last few years has been really exciting.
"I'm a big believer in getting rid of old technology or legacy thinking, and having new technology and use cases that help power consumers," Day adds.
"Bringing Sarah Day into the team is the first hire in a list of exciting new roles we'll be placing in the next quarter," Adatree CEO Jill Berry says.
"We're looking ahead to a period of substantial growth and we'll need a powerful team of experts with diverse skills and backgrounds to drive that expansion."