Decidr to acquire Sugarwork, boosting AI onboarding in Asia-Pacific

Decidr AI Industries has agreed to acquire Sugarwork, a global AI software platform known for capturing and activating operational knowledge within businesses. The acquisition will see Sugarwork's capabilities integrated into DecidrOS, with its discovery and transformation tool also set to be offered as a standalone product across the Asia-Pacific region.

Strategic expansion

Decidr operates in the field of agentic technology, aiming to build an ecosystem of intelligent, AI-enabled organisations. The deal will transfer ownership of Sugarwork to Decidr US, a wholly owned subsidiary, as Decidr seeks to accelerate its strategy around creating a networked economy powered by autonomous agents.

Sugarwork, founded in 2022 and headquartered in New York, began by helping businesses document and safeguard their institutional knowledge, particularly tacit knowledge held by employees. The company's latest platform offers tools for mapping invisible workflows, which it claims make up 80% of a business's operations, and identifies areas where automation and AI investments could have the greatest impact.

Customer outcomes

Sugarwork's platform has been used by customers in sectors ranging from enterprise AI to medtech. The company reports it has enabled Appen, a global AI data provider, to reduce onboarding times by 70%. It has also supported a Nasdaq-listed medtech company with a market capitalisation of USD $800 million to uncover and document enterprise-critical processes that had previously been undocumented.

Following the acquisition, Decidr plans to incorporate Sugarwork's knowledge activation tools directly into the onboarding process for DecidrOS, its main operating system product. The company expects this integration will not only speed up onboarding for agentic organisations but also improve data structure precision. Sugarwork's standalone platform will remain available, supporting organisations undertaking business transformation programmes ahead of broader AI investments.

Leadership perspectives

"We're building the engine that powers the Agentic Economy. With Sugarwork, businesses can quickly uncover hidden knowledge - in many cases the most valuable type of knowledge and see it in a structured way. This exercise making the invisible visible is a powerful starting point for Agentic transformation using Decidr," said David Brudenell, Executive Chair and Co-CEO, Decidr.

Vanessa Liu, CEO of Sugarwork, said: "We founded Sugarwork to solve a problem every organization faces: knowledge lives in people's heads. Decidr shares our belief that unlocking this knowledge is the gateway to meaningful, scalable AI. Joining forces accelerates our mission further and faster, giving teams a clear path from discovery to intelligent execution."

Operational changes

Sugarwork will keep its brand and be supported by Decidr's technical and commercial teams. Existing Sugarwork customers will be able to access the Decidr partner ecosystem and innovation roadmap. New DecidrOS clients are expected to benefit from an improved onboarding process and schema-based intelligence for AI-driven operations.

The deal follows Decidr's AUD $20 million capital raise. It is subject to conditions including regulatory approvals and due diligence in both the US and Australia. Completion is expected by the end of 2025.