IT Brief Australia logo
Technology news for Australia's largest enterprises
Story image

Deel increases investment in Australia, expands into NZ

By Ryan Morris-Reade
Fri 15 Apr 2022

Onboarding and payroll firm Deel has announced its continued expansion across Australia and New Zealand, with new customers, alliance partners, and local employee hires.

Deel is one of the world's largest global payroll and compliance startups, valued at US$5.5 billion at its Series D fundraise and hitting the US$100 million ARR milestone in April this year. 

The company is expanding into New Zealand and increasing investment in its Australian operations. 

According to the company, In the war for talent, Aussie and Kiwi businesses are increasingly navigating the talent crunch by hiring from overseas, and skilled ANZers are using Deel to gain experience working for top international companies without having to leave home.

"Australia and New Zealand are priority countries for us," Deel co-founder and CEO, Alex Bouaziz.

"Between their burgeoning startups eager to take on the world, their global reputation for top talent, and the region's immense natural beauty that attracts the world's best people, these are key markets for us," he says.

Deel has made several key Australian and New Zealand hires, with Hugh Rainbow named as head of NZ. He joins Deel after nearly a decade of leading sales for Zendesk and Salesforce across A/NZ. 

Antonia Sanda has been appointed as Deel's first APAC head of communications. She joins after more than 8.5 years at Facebook (now Meta), where she was head of communications for Australia, NZ and the Pacific. She will be helping Deel launch into new countries across the APAC region.

Blake Trott has been named the new APAC SMB sales manager, joining the company from Australian employee management startup Deputy, where he was also APAC SMB sales manager. 

The strong momentum comes on the back of a number of recently announced updates, including expanding the cryptocurrency options available to contractors - Deel launched the ability to pay teams in USDC via Coinbase, meeting the increasing demand for crypto payroll, seamless instant payments via a product integration with Brex, and several platform upgrades, including more visibility into payslips and compliance documents, enhanced applicant tracking system, mass onboarding, and enhanced in-app support.

New global research from Deel found that remote work has helped 9 in 10 employees overcome barriers in their professional lives, particularly for women and parents of children under five. The research also found that remote work helped 59% of respondents achieve a higher salary, and 64% increased their savings due to reduced housing and travel costs.

Deel's first-ever State of Global Hiring Report, found remote workers in Australia enjoyed the biggest salary gains in APAC from June to December 2021.

Deel has also announced the signing of three new alliance partners, including Oncore Services, an Australian contractor management platform that simplifies workforce management for companies, contractors and recruiters to enable remote work; Acclime, an Australian company that helps customers seamlessly advance their businesses in difficult-to-navigate markets across Asia; and Talent Mobility Search, a specialist recruitment firm focusing on sourcing for the international HR and global mobility industry.  

All three partners are approved resellers of Deel's platform and extend their services to customers by providing advice and tools to support global hiring. 

Recently signed Australian customers:

  • Blackbird Ventures portfolio companies, including SafetyCulture, Lexer, MorseMicro and, are using Deel to scale up fast and enter international markets for the first time.
  • Foundr and Oncore Services use Deel to build short-term project teams of skilled contractors to expand key services.
  • Linktree, Melbourne based, a new tech unicorn, uses Deel to scale its platform even further and expand into new markets.
  • Lyres Spirit Co, founded in Australia during the pandemic and now the most awarded non-alcoholic spirit beverage company globally, is using Deel to navigate the tight candidate market by accessing talent from all over the world. The company has already scaled its business across 65 countries and is now using Deel in markets where establishing an entity would slow down and complicate its rapid expansion plans.
  • Quantium and an Australian Broadcaster use Deel to give existing employees greater mobility within Australia and across the world. Both companies have been able to retain talented employees who have needed to work remotely or outside Australia for extended periods. 
  • Zoomo, the Australian e-bike startup building utility light electric vehicles for last-mile delivery, uses Deel to improve its speed to enter new markets internationally and support its customers like UberEats, DoorDash, Deliveroo and more.



Related stories
Top stories
Story image
SoftIron named global leader for efficient DC infrastructure solutions
SoftIron has been named a global leader for supplying energy-efficient data infrastructure solutions for core-to-edge data centers after an assessment by Earth Capital Ltd.
Story image
Ponemon Institute
Email revealed to be riskiest channel for data loss
More than half (60%) of organisations experienced data loss or exfiltration caused by an employee mistake on email in the last 12 months.
Story image
Skills shortages hold orgs back from capitalising on cloud 2.0
Organisations are becoming more comfortable with sophisticated 'cloud 2.0' technologies, even as they confront difficulties in hiring and retaining IT talent.
Story image
NetApp launches Spot PC, a new Desktop-as-a-Service solution
This is a new managed cloud DaaS solution with security, automation, observability and optimisation capabilities, designed for the needs of today.
Story image
Artificial Intelligence
Frost & Sullivan recognises Genesys as leader in new reports
Frost & Sullivan has recognised Genesys as a leader in the cloud contact centre market for its robust cloud and digital capabilities.
Story image
i-PRO releases smallest AI-based surveillance camera on the market
The new i-PRO mini network camera is now available, with a pocket-sized form factor and full AI analytics functionality.
Story image
Telstra enters into new RSP agreement with Opticomm
Telstra has entered into an RSP agreement with Opticomm (A Uniti Group Limited subsidiary) to provide network fibre services to customers.
Story image
Aligned Data Centers increases sustainability-linked loan
Aligned Data Centers has increased its sustainability-linked loan from $375 million to $1.75 billion to speed up the next phase of its strategic growth.
Story image
Trojan cyber attacks hitting SMBs harder than ever - Kaspersky
In 2022 the number of Trojan-PSW detections increased by almost a quarter compared to the same period in 2021 to reach 4,003,323.
Story image
Sift shares crucial advice for preventing serious ATO breaches
Are you or your business struggling with Account Takeover Fraud (ATO)? One of the latest ebooks from Sift can provide readers with the tools and expertise to help launch them into the new era of account security.
Story image
Amazon Web Services / AWS
RedShield leverages AWS to scale cybersecurity services
"Working with AWS gives RedShield the ability to mitigate significant application layer DDoS attacks, helping leaders adopt best practices and security architectures."
Story image
Silver Peak
The path to an adaptive, modern network
Managing and securing the network looks different than it did just two years ago—especially given that most of these networks are made up of multi-generations of infrastructure stitched together over time.
Story image
Sysdig unveils new Kubernetes troubleshooting and cloud innovations
Sysdig has introduced two new innovations that look to help bolster cloud services and simplify Kubernetes troubleshooting.
Story image
Tech job moves - Forcepoint, Malwarebytes, SolarWinds & VMware
We round up all job appointments from May 13-20, 2022, in one place to keep you updated with the latest from across the tech industries.
Story image
Comcast to use ThreatQuotient for cybersecurity operations
Comcast, the parent company of NBC Universal and SKY Group, has chosen ThreatQ Platform and ThreatQ Investigations to meet their cybersecurity needs.
Story image
A10 Networks finds over 15 million DDoS weapons in 2021
A10 Networks notes that in the 2H 2021 reporting period, its security research team tracked more than 15.4 million Distributed Denial-of-Service (DDoS) weapons.
Find out how a behavioural analytics-driven approach can transform security operations with the new Exabeam commissioned Forrester study.
Link image
Story image
Fastly acquires Glitch, enables faster developer innovation
"This acquisition brings together two of the worlds best ecosystems for application development into a single, seamless developer experience."
Story image
Boost Mobile
Boost Mobile now makes up over 7% of Aussie prepaid market
Boost Mobile has doubled its market share over the past four years and now has more than 7% of Australia's prepaid market, equivalent to over 700,000 people.
Story image
More than 40% of banks worried about cloud security - report
Publicis Sapient's new report finds security and the lack of cloud skills and internal understanding of business benefits are big obstacles for banks moving to the cloud.
Story image
Manhattan Associates
Shortening the click-to-customer cycle through smart technologies
Speed of delivery without accuracy is a dealbreaker for consumers. How can retailers operating in an omnichannel environment overcome the challenge of click-to-customer cycle times.
Story image
Women in Technology
Huawei webinar emphasises the importance of women in tech
Industry findings by Coursera discussed as part of a webinar jointly organised by Huawei and Reuters Events found 6% more women enrolled in tech courses this year than in 2021.
Story image
Data Center
Preventing downtime costs and damage with Distributed Infrastructure Management
Distributed Infrastructure Management (DIM) can often be a lifeline for many enterprises that work with highly critical ICT infrastructure and power sources.
Story image
Vectra AI
Understanding the weight on security leader’s shoulders, and how to shift it
Millions of dollars of government funding and internal budgets are being funnelled into cybersecurity to build resilience against sophisticated threats, indicating how serious this issue has become.
Story image
GapMaps Live to improve brand decisions on physical locations
GapMaps has released its latest service GapMaps Live, giving more insights and features to help brands make better decisions about physical locations.
Story image
Data Protection
Barracuda launches new capabilities for API Protection
"Every business needs this type of critical protection against API vulnerabilities and automated bot attacks," Barracuda says.
Story image
Remote Working
Australia’s remote workers face connectivity and security issues
SOTI's new report finds better video conferencing technology and improved security measures are top concerns for remote workers in Australia.
Story image
Cyber attacks
Devastating cyber attacks expected to hit energy sector
Energy executives anticipate life, property, and environment-compromising cyber attacks on the sector within the next two years.
Story image
Remote Working
Successful digital transformation in the hybrid work era is about embracing shifting goalposts
As organisations embraced remote working, many discovered they lacked the infrastructure needed to support history’s first global load test of remote work capabilities.
Story image
Infosec unveils role-guided cybersecurity training roadmaps 
Infosec Skills Roles maps hands-on training and certifications to the 12 most in-demand cybersecurity roles to maximise training efficiency.
Story image
Digital Marketing
Similarweb acquires SEO and rank tracking company Rank Ranger
Digital intelligence company Similarweb, which specialises in analysing web traffic, has acquired Rank Ranger, a market leader in SEO and rank tracking.
Story image
Alteryx releases updates, empowers data insights for enterprise
Alteryx has released new advancements designed to aid enterprises with cloud analytics, democratise insights and ensure data governance.
Story image
Nutanix study reveals financial services sector lagging with multicloud adoption
Nutanix has released new research that reveals the financial services sector is lagging behind when it comes to multicloud adoption.
Story image
Managed service provider
Barracuda MSP Day 2022 highlights MSP opportunities
Barracuda Networks has released a report showing global services-related MSP revenue is set to increase by more than a third in 2022 compared to 2021.
Story image
Australian space tech startup secures SpaceX support
Space Machines Company has secured the support of SpaceX as a launch partner in carrying SMC's Optimus Orbital Transfer Vehicle to space next year.
Story image
Digital Signage
MAXHUB's Digital Signage range to bolster boardroom productivity
The new MAXHUB Digital Signage technology is purpose-built to make every kind of team meeting more effective.
Story image
New Relic
New Relic launches vulnerability management platform
New Relic has introduced New Relic Vulnerability Management to help organisations find and address security risks faster and with greater precision.
Story image
APAC organisations fail to disclose ransomware breaches
85% of organisations in APAC were breached by ransomware at least once in the past five years, but only 28% publicly disclosed the incident.
Story image
Let’s clear the cloud visibility haze with app awareness
Increasingly, organisations are heading for the cloud, initiating new born-in-the-cloud architectures and migrating existing applications via ‘lift and shift’ or refactoring.
Story image
Vectra AI
Vectra’s inaugural Partner of the Year Awards revealed
APAC companies Baidam, Firmus, ShellSoft and Macnica have been recognised in Vectra AI's inaugural Partner of the Year Awards.
Story image
Digital Transformation
The Huawei APAC conference kicks off with digital transformation
More than 1500 people from across APAC have gathered for the Huawei APAC Digital Innovation Congress to explore the future of digital innovation.
Story image
Multi Cloud
Red Hat updates dev tools, empowers use of hybrid and multicloud
Red Hat has unveiled updates across its portfolio of developer tools, designed to help organisations build and deliver applications faster.
Story image
The most common online scams in Australia
No one is safe from online scammers, and many of these scammers have capitalised on the pandemic, using this confusing time to attack more people than ever.
Story image
Cybersecurity prompts upgrade for 1.3 billion electricity meters
ABI Research finds Advanced Metering Infrastructure (AMI) and cybersecurity concerns are prompting the upgrade of 1.3 billion electricity meters by 2027.