Tangerine Telecom appoints Joel Gibson as brand's first ambassador

Nine money-saving columnist and author Joel Gibson has joined the team at Tangerine as the brand's first ambassador.

To kick off the partnership, Tangerine is launching a series of 'Squeeze Test' videos hosted by Gibson to help customers get the most juice out of their NBN plan.

Gibson will also act as media spokesperson for Tangerine, specifically commenting on money-saving hacks and navigating through the Tangerine customer journey for existing and new customers.

Gibson has blended right into the Tangerine team with his trademark red hair and great sense of humour.

Tangerine head of marketing Rick van Emmerik says Gibson is the perfect match for the brand and has brought a wealth of money-saving knowledge to the business.

"Joel's book, Kill Bills, shows just how passionate he is about helping everyday Australians save money which is the essence of our Tangerine brand.

"The first four videos have been produced in close association with Joel and have tapped into his expertise and also his personality."