IT Brief Australia - Technology news for CIOs & IT decision-makers

Content Creation stories - Page 18

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Adobe Express becomes default editor in Box platform

Wed, 11th Dec 2024
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risk & compliance
Box and Adobe have partnered to integrate Adobe Express as the default image editor within Box, enhancing digital media management for enterprises.
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Adobe unveils trends shaping creativity with AI insights

Wed, 4th Dec 2024
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Adobe has unveiled its 2025 Creative Trends Forecast, spotlighting four vital trends reshaping the dynamic landscape of the creative industry.
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AZK Media appoints Jenkin as Senior Content and Communications Manager

Tue, 3rd Dec 2024
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data analytics
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ai
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content creation
AZK Media has appointed Michael Jenkin as Senior Content and Communications Manager to enhance its PR services in the growing technology sector.
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Adobe names Lara Balazs as new chief marketing officer

Tue, 3rd Dec 2024
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martech
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partner programmes
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payment technologies
Adobe has appointed Lara Balazs as its new Chief Marketing Officer, tasked with enhancing global marketing strategies under CEO Shantanu Narayen.
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Majority of marketers dissatisfied with current CMS tools

Wed, 27th Nov 2024
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uc
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ecm
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martech
Research by Storyblok reveals 93% of marketers and developers dissatisfied with their CMS, citing integration shortcomings and outdated content as key issues.
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Optimizely unveils new AI agents for marketing workflows

Fri, 22nd Nov 2024
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martech
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cdp
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agentic ai
Optimizely has launched new AI agents within its Opal assistant to revolutionise marketing workflows, enhancing productivity and creativity for teams.
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Transforming the classroom with collaboration technology

Tue, 19th Nov 2024
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uc
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ai
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video conferencing
Jason MacBride explores how innovative collaboration tech is reshaping hybrid learning in Australian education, enhancing student engagement and accessibility.
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Mys Tyler launches portal linking brands with creators

Tue, 19th Nov 2024
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content creation
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creative technologies
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creators
Mys Tyler has launched a brand portal, connecting fashion labels with creators for affordable access to diverse user-generated content across multiple regions.
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Marketing shifts to AI-focused strategies in 2025

Tue, 19th Nov 2024
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data analytics
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cx
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martech
In 2025, the marketing sector is expected to transform dramatically, as firms prioritise technology investments and AI to navigate tighter budgets.
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AI to transform B2B marketing strategies in 2025

Mon, 18th Nov 2024
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cx
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martech
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partner programmes
In 2025, AI is set to revolutionise B2B marketing, driving strategic planning and customer engagement, says Marketing Eye's Anna D'Souza.
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Marketing faces a transformative AI-driven future by 2025

Fri, 15th Nov 2024
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data analytics
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cx
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martech
The marketing sector is set for a major overhaul in 2025, with a shift towards advanced technology and AI reshaping operations and strategies.
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AC Milan enhances performance & fan experience with AI

Mon, 4th Nov 2024
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storage
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ai
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cybersecurity
AC Milan has partnered with Pure Storage to enhance AI-driven performance and fan engagement, streamlining content creation and data management.
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Fujifilm unveils X-M5 camera in New Zealand

Mon, 4th Nov 2024
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fujifilm
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content creation
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photography
FUJIFILM unveils the lightweight X-M5 mirrorless camera, featuring advanced AI autofocus and 6.2K video capabilities, priced at NZD $1,799.
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Zoom unveils AI Companion 2.0 enhancing productivity

Fri, 1st Nov 2024
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data privacy
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ai
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microsoft
Zoom has launched AI Companion 2.0, an enhanced tool aimed at boosting productivity in meetings and communication, available at no extra cost.
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Brightcove expands AI Suite with text-to-video pilot

Wed, 30th Oct 2024
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hyperscale
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cx
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martech
Brightcove plans to launch an AI-Text-to-Video pilot in Q1 2025, enhancing content management with new features like automated thumbnail creation.
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Val Morgan Digital partners with Vudoo to enhance commerce

Tue, 22nd Oct 2024
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martech
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buzzfeed
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content creation
Val Morgan Digital has teamed up with Vudoo to enhance its media offerings, enabling shoppable content experiences for an audience of 9.1 million.
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Adobe unveils new GPU-powered tools with NVIDIA RTX GPUs

Thu, 17th Oct 2024
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martech
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digital entertainment
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ai
Adobe has launched new GPU-powered tools for video and 3D content creators, leveraging NVIDIA's RTX GPUs to enhance creative workflows and efficiency.
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Adobe to invest a whopping $100 million in global AI education

Wed, 16th Oct 2024
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martech
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genai
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ai
Adobe has launched a global initiative to equip 30 million learners with AI and digital skills by 2030, committing over USD $100 million to support the programme.
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AI takes center stage in Adobe's new GenStudio tool

Wed, 16th Oct 2024
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Adobe has launched GenStudio for Performance Marketing, a new AI-driven tool designed to enhance the creation of personalised advertising campaigns.
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Adobe unmasks over 100 new Creative Cloud features

Wed, 16th Oct 2024
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uc
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martech
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Adobe has unveiled over 100 new features at Adobe MAX 2024, focusing on Creative Cloud innovations and generative AI to boost productivity.