Customer engagement stories
Large firms are increasingly squeezing more revenue from existing assets as product innovation loses edge to copycat rivals and tighter capital scrutiny.
The deal lets retailers target younger shoppers on Snapchat and tie ad spend to sales, as Officeworks tests offsite retail media.
Marketers could cut manual campaign work as Auxia links AI agents to existing tools, after surpassing 200 billion personalisation decisions.
The fintech is using its 80 million customers' data to sharpen fraud checks and lending decisions as banks race to build their own AI tools.
Customers in Atlanta will see Gallagher's push to tie access control, perimeter security and visitor management into one platform.
Credit unions could deepen small-business ties and member loyalty as Goodbuy's local rewards platform gains backing from Reseda Group.
The Brisbane event will give installers and customers direct access to Gallagher's executives and specialists on integration, critical assets and support.
Printed flyers lost ground as the retailer reached more shoppers and cut campaign errors after switching to targeted messaging across WhatsApp, RCS and SMS.
Paper flyers gave way to targeted WhatsApp, RCS and SMS campaigns, helping the Italian retailer lift its active customer base by 100% in a year.
Banks could use the new tool to give branch staff a fuller customer history, reducing repeated questions and improving advice on complex issues.
The funding will help the Mumbai-based lender software maker push AI across collections and lending workflows for banks and NBFCs.
The appointment gives Serve First a sharper UK profile as it seeks to stand out in a crowded AI and customer experience software market.
The tie-up gives both firms access to more than 20,000 merchant sites as they test new payments and rewards products across Asia.
Retailers in Singapore are using AI and telco data to spot untapped audiences, cut insight time by up to 60% and sharpen decisions.
Retailers may lift sign-ups from existing traffic after beta tests showed a median 25% increase in email and SMS subscriptions.
Cybersecurity fears remain a key hurdle as most UK manufacturers race to use AI to improve service, fulfilment and retention.
The appointment comes as iGoDirect targets faster growth in New Zealand's expanding corporate gift card market, forecast at NZD $2.25 billion by 2028.
Banks could keep customers on their own apps more easily as Personetics and Plaid combine account data to flag savings and debt moves.
Retailers face pressure to make rewards more relevant, after a survey found 79% of UK shoppers want personalised loyalty offers and many feel no different.
Customers using Microsoft Teams may find contact centre integration simpler after Tendfor was certified under Microsoft's Unify Integration Model.