data measurement stories
Inlight launches martech practice with Anthony Fontana
Last month
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devops
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data analytics
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digital transformation
Inlight has launched a Martech, Data & Analytics practice led by former Wesfarmers OneDigital executive Anthony Fontana in a senior hire.
Brands overlook 'identity resolution gap' in AI-driven customer data era - expert warns
Tue, 12th Aug 2025
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cx
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martech
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personalisation
Most brands invest in customer data unification yet overlook identity resolution, crucial for personalised AI strategies and effective retail media use.