Digital Strategy stories
Jac+Jack has reported a 19% revenue growth in ecommerce after partnering with Pattern, shifting focus to conversion-driven marketing strategies.
Publicis Sapient has partnered with Google Cloud to boost generative AI adoption, creating a dedicated unit to assist enterprises in leveraging AI technologies.
Digital marketing agency Tug Sydney has been appointed by Suzanne Grae to enhance the retailer's SEO and paid media efforts across Australia.
Australian government organisations are embracing enterprise architecture to modernise operations, enhancing service delivery for nearly 26 million citizens.
Adobe has teamed up with Estée Lauder to integrate its generative AI technology Firefly into the beauty giant's digital marketing efforts, boosting efficiency.
Salesforce has rolled out Agentforce 2dx, a cutting-edge digital labour platform that integrates AI agents into business workflows for enhanced efficiency.
Sitecore's Websites 2025 report reveals marketers prioritise AI and personalisation amid CMS limitations, with 76% citing budget constraints as a key hurdle.
Data Privacy Day highlights the growing necessity for robust data protection measures, urging businesses to adopt Privacy Enhancing Technologies amid evolving regulations.
In a challenging landscape marked by economic and environmental pressures, CIOs must navigate digital transformation while prioritising sustainability and resilience.
As the digital landscape reshapes by 2025, insights from Identity Digital reveal a growing trend of content creators reclaiming control through domain ownership.
Impressive has unveiled Skailed, an innovative SEO tool that automates the creation of SEO-optimised landing pages, enhancing eCommerce performance.
NEXTDC has launched Adelaide's first Tier IV data centre, A1, aiming to drive South Australia's digital transformation with 5MW power and 3,000 sqm of IT space.
Despite economic uncertainties, 91% of global tech leaders and 87% of marketers are set to boost budgets in 2025, Forrester's Planning Guides reveal.
ControlUp reveals that 82% of enterprise Windows devices have not transitioned to Windows 11, with 88% ready to migrate before Windows 10 support ends in 2025.
Coleg y Cymoedd has reported £5.9 million in financial benefits and an 18% rise in enrolments thanks to ARNY, a bilingual AI assistant launched with ICS.AI.
New research reveals that 99% of UK manufacturing organisations now utilise low-code platforms, highlighting their critical role in digital transformation efforts.
Exclusive Networks has inked two deals with Amazon Web Services that aim to boost its cloud distribution capacity and expand its marketplace footprint.
Exclusive Networks has signed two agreements with Amazon Web Services to enhance its cloud capabilities, expanding its reach across Europe and Switzerland.
In the volatile arena of mergers and acquisitions, effective public relations is essential for CFOs to manage stakeholder emotions and maintain trust.
Wellington's Effect appoints Pete Lister as CEO, effective 1st November, as the agency eyes expansion in digital solutions and technology capabilities.