Gen Z stories
Fewer than 40% of Australian workers experience formal performance reviews, with retail and hospitality sectors trailing far behind healthcare and education.
Young Australians prioritise job security, career growth, and hybrid working in 2025, with Google, Canva and Amazon leading as top employers, says Hatch survey.
Nearly half of Australian workers find mastering AI at work as demanding as a second job, raising pressure and career concerns across workplaces.
New research reveals Australians prioritise data privacy and AI personalisation in online shopping, seeking better service and seamless digital experiences.
More than half of Australians are frustrated with customer service bots and may stop buying from brands that fail to resolve their issues quickly and effectively.
Australian retailers must harness AI and emotional intelligence to meet fast-changing Gen Z and millennial expectations for seamless, personalised shopping.
AI use for holiday bookings in Australia jumps 73%, with Boomer adoption more than doubling, reshaping the travel and hospitality industry landscape.
Australian accounting firms are boosting AI investments to enhance efficiency, driving profits and skills development amid talent shortages in the sector.
Canadian brands focus on authentic storytelling and earned media to build lasting visibility amid tariffs and rising costs. Short-term campaigns no longer suffice.
Gen Z demands instant replies within 15 minutes and prefers social shopping on apps like Instagram and TikTok, pushing retailers to adopt AI and automation.
A global survey reveals 33% of Gen Z and 26% of Millennials prefer AI platforms over search engines for shopping advice, signalling a shift in consumer habits.
Gen Z professionals urge UK workplaces to adopt visual, AI-powered collaboration tools, citing improved creativity and communication efficiency.
AI-driven referrals to US retail, travel, and banking sites have surged over tenfold since July 2024, reshaping online shopping and boosting engagement.
Taboola reveals five marketing trends shaping fashion and beauty in 2025: authenticity, social commerce, inclusivity, AR, and sustainability drive consumer choices.
A Stack Overflow survey finds 84% of developers use AI tools, yet 46% mistrust AI output, highlighting a growing trust gap despite rising adoption.
UK CMOs are widely adopting AI in marketing, but face consumer scepticism and split views on brand activism as top challenges for 2025 emerge.
YouTube Canada has launched new tools, including the Creator Partnerships Hub and BrandConnect API, to boost collaboration between brands and creators.
Many small businesses risk lost sales and loyalty as one in three still don't accept credit or debit cards, despite 86% of consumers relying on them.
Fewer than 10% of Canadian workers use AI daily at work, with a TD Bank survey highlighting a major gap in training and adoption across generations.
Gen Z professionals in Southeast Asia demand greater workplace flexibility, prioritising well-being and challenging traditional hustle culture norms to improve work-life balance.