Woolies upgrades its Teradata enterprise data warehouse

Woolworths has upgraded the capacity of its Teradata enterprise data warehouse, giving users access to data and insights to improve overall customer experience.

Teradata says the new solution is completely scalable and offers additional capacity on demand. This provides timely access to additional data and processing capacity without any significant disruption to the business, the big data analytics and marketing applications firm says.

"We are pleased to have been given the opportunity to extend our partnership with Woolworths, says Geoff Andrews, retail general manager, Teradata Australia and New Zealand.

"Woolworths can now use the extended in-memory capabilities of the new platform which automatically places the most recently and frequently used data in memory, while still providing access to less often used data stored on lower cost storage devices," Andrews explains.

"Woolworths can also cost effectively retain many years of data, an invaluable asset when trying to understand business and consumer trends."

Woolworths is one of the world's largest retails groups, founded in Sydney in 1924. The company employs close to 200,000 people in more than 3000 stores across Australia and New Zealand.

Teradata aims to help large companies such as Woolworths get more value from data. Its portfolio of big data analytic solutions, integrated marketing applications and service help organisations gain sustainable competitive advantage with data.