Apple stories - Page 9
Founded as Apple Computer Company in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne, Apple Inc. is the world's largest technology provider when it comes to revenue and market capitalisation.
What started as a project to build an 8-bit desktop computer has since grown into an extensive, worldwide portfolio of products, ranging from laptops and smartphones to smartwatches and listening devices.
It was also the first publicly traded U.S. company to be valued at over USD$1 trillion in August 2018, then $2 trillion in August 2020, and most recently $3 trillion in January 2022.
Blackmagic partners with Apple to launch groundbreaking camera
Tue, 11th Jun 2024
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apple
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metadata
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technology gifts
Blackmagic Design partners with Apple to unveil world's first camera system and editing software for Apple Immersive Video, revolutionising 3D film production.
Apple unveils watchOS 11 with new health & fitness features
Tue, 11th Jun 2024
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wearables
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encryption
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martech
Apple's watchOS 11 debuts with new health apps, advanced fitness tracking, and customisation options, reinforcing Apple Watch as a vital health tool.
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Apple unveils iPadOS 18 with new Apple Intelligence system
Tue, 11th Jun 2024
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data privacy
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ipad
Apple rolls out iPadOS 18, packed with new features including Apple Intelligence and a dedicated Calculator app, enhancing iPad's versatility and user-friendliness.
Apple launches macOS Sequoia with advanced new features
Tue, 11th Jun 2024
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gaming
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uc
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digital entertainment
Apple unveils macOS Sequoia, featuring iPhone Mirroring, advanced Safari features, and Apple Intelligence, set to elevate productivity and user experience.
Apple's tvOS 18 & Home app updates boost home experience
Tue, 11th Jun 2024
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software updates
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apple
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apple music
Apple's latest software updates for Home products, including tvOS 18, aim to enhance entertainment with intelligent features and make daily life more convenient for users.
Apple reveals visionOS 2 upgrade for Vision Pro with new features
Tue, 11th Jun 2024
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api
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ai
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healthtech
Apple introduces visionOS 2 for Vision Pro, unveiling new spatial photos, enhanced productivity tools, and developer APIs in a major update just months after launch.
Apple unveils iOS 18 with enhanced personalisation & AI features
Tue, 11th Jun 2024
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data privacy
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ai
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apple
Apple has unveiled iOS 18, introducing advanced customisation, redesigned Photos, enhanced messaging, and groundbreaking satellite communication, promising a more intelligent, personalised iPhone experience.
Apple unveils AI innovation for iPhone, iPad, & Mac
Tue, 11th Jun 2024
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martech
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genai
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data privacy
Apple introduces Apple Intelligence, a transformative AI for iPhone, iPad, and Mac, blending generative models and privacy features in iOS 18, iPadOS 18, and macOS Sequoia.
Apple unveils major privacy updates with Private Cloud Compute
Tue, 11th Jun 2024
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encryption
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data privacy
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apple
Apple unveils major privacy advancements with Private Cloud Compute, fortified Apple Intelligence, and enhanced user control in iOS 18, iPadOS 18, and macOS Sequoia.
Airship unveils app enhancements to boost user engagement
Thu, 6th Jun 2024
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cx
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martech
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personalisation
Airship has unveiled new tools to boost app engagement, focusing on personalisation and zero-party data collection, revealed at Shoptalk Europe.
Logitech expands Mac lineup with new MX keyboards & mouse
Thu, 30th May 2024
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apple
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logitech
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productivity
Logitech reveals an expanded Designed-for-Mac lineup, featuring the latest MX and ergonomic devices aimed at boosting productivity and comfort for Mac users.
AI smartphones set to transform mobile industry by 2028
Wed, 29th May 2024
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data privacy
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agentic ai
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ai models
AI-capable smartphones are set to transform the mobile industry, with 54% expected to integrate AI by 2028, driving new competitive and revenue strategies.
Quest Payment Systems wins major NSW Government contract
Tue, 28th May 2024
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payment technologies
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apple
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government
Quest Payment Systems has secured a pivotal contract to supply payment technology to the NSW Government, positioning itself alongside global heavyweights PAX and Apple.
Chook earns global acclaim at Webbys & Australian Web Awards
Mon, 27th May 2024
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apple
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hoyts
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strategy
Strategy and design agency Chook have been honoured at the 28th Annual Webby Awards and the Australian Web Awards for their transformative work on HOYTS websites.
CloudSEK exposes misuse of Pegasus spyware on the deep web
Thu, 23rd May 2024
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malware
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advanced persistent threat protection
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apm
Cybersecurity firm CloudSEK reveals threat actors abusing the Pegasus spyware name on dark web, following Apple's warning about mercenary spyware attacks.
Tanium named leader in 2024 IDC MarketScape for endpoint management
Mon, 20th May 2024
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endpoint protection
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edr
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cybersecurity
Tanium is hailed as a leader in the 2024 IDC MarketScape for its innovative XEM platform, excelling in real-time vulnerability management and policy enforcement on Windows devices.
Xsolla report reveals video game industry trends & EU regulatory shifts
Fri, 17th May 2024
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gaming
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digital entertainment
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google
Xsolla's latest report spotlights game development trends, EU regulations favouring developers, and a 25% job growth prediction in the industry by 2032.
Gen Z drives demand for AI-powered smartphones, says Kantar data
Thu, 9th May 2024
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data analytics
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ai
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ios
Gen Z's appetite for AI-powered smartphones, particularly Samsung's Galaxy S24, is driving market demand according to Kantar's recent data analysis.
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Apple rolls out Final Cut Pro for iPad 2 with AI enhancements
Wed, 8th May 2024
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digital entertainment
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apple
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video
Apple launches Final Cut Pro for iPad 2, featuring AI advances, support for external drives, enhanced editing tools, and novel effects, transforming video creation workflows.
Apple's new Logic Pro powered by AI hits App Store
Wed, 8th May 2024
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digital entertainment
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ai
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apple
Apple enriches its songwriting suite, Logic Pro, with AI-driven features such as Session Players, Stem Splitter, and ChromaGlow, hitting the App Store on May 14th.