Customer engagement stories
Connected packaging sheds its fad status as record executive backing, rising budgets and compliance pressures push it firmly into the boardroom.
Infobip launches AgentOS, an AI orchestration layer unifying customer data and channels so autonomous agents can manage and personalise service.
Sinch unveils AI agent tools to orchestrate customer interactions across messaging, email and voice, promising flexible, channel-agnostic deployment.
Google and Klaviyo are deepening ties to power AI “agentic commerce”, linking ads, search and RCS messaging to real-time customer data.
Securonix has promoted Ajay Biyani to Senior Vice President for Asia Pacific and Japan, tasking him with spearheading regional growth.
ANZ marketers embrace AI to meet soaring demands for real-time, two-way customer conversations, but patchy data and generic campaigns hold them back.
The Marketing Society names Chubb Life and Driscoll's CMOs to its Hong Kong board, boosting APAC reach with insurance and agrifood expertise.
Confluent unveils Sell With Confluent reseller scheme to speed APAC data streaming sales, promising simpler pricing, discounts and co-marketing.
General Magic secures USD $7.2m to grow SMS-based AI agents that cut insurance quote times to minutes and slash inbound calls by 30%.
Sales teams waste time on dead numbers; verified phone data turns outreach into real conversations, better leads and higher conversions.
Snowflake adds dbt and Apache Airflow support to Cortex Code CLI and unveils its first standalone subscription for non-Snowflake users.
SAP renames Emarsys as Engagement Cloud, adding an enterprise edition to unify governed, AI-driven customer interactions across systems.
Marketers pour money into AI, yet most still blast generic spam as fragmented data blocks the real conversations customers now expect.
8x8 and KCOM join forces to deliver a UK public sector-focused cloud CX platform, uniting network, contact centre, voice and AI services.
NFON posts 2025 revenue uptick to EUR €89.1 million as AI products and the botario deal lift earnings despite a shrinking seat base.
Akai India launches Akaiindia.in, a direct online store for smart TVs, appliances and audio, with up to 30% off and no-cost EMI offers.
Agora and FPT join forces to deliver AI-powered voice, video and messaging for Southeast Asia's banks amid stricter digital regulations.
Evam launches Evo AI and Maker Agent at MWC, embedding operational AI agents into live orchestration for real-time customer journeys.
New Zealand tech provider Vetta Group is unifying its brands under a single identity by 2026, aiming to streamline customer engagement.
Incard secures UK EMI licence, bringing payments, cards and FX in-house as it scales its fintech orchestration platform for digital brands.