Technology news for Australia's largest enterprises
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Kiwi SMEs need to leverage more digital advertising tools
A third of SMEs with a website say they receive less than 50 visitors each week, whereas 25% had no idea about their web traffic numbers.
Update lets businesses manage their listing from Google Search page
Businesses with complete listings on Google are twice as likely to gain customer trust and 38% more likely to attract in-store visits.
Digital marketing startup launches with Xero partnership
“We identified the need for a cost-effective cloud-based marketing solution that let e-commerce and digital marketing work together.”
Hootsuite names Conversologie their first NZ partner
Hootsuite is used by over 15 million people and trusted by more than 800 of Fortune 1000 companies.
Firefly named finalist in two Westpac Business Awards categories
The digital marketing agency was named a finalist in the Best Emerging Business and Excellence in Marketing categories.
Big Red Group secures exclusive reseller rights for AI marketing platform Albert in A/NZ
Albert is a fully autonomous, enterprise-level artificial intelligence marketing platform that drives digital marketing campaigns.
Rotorua business scores Google Partner qualification
Dubzz is the only business in Rotorua with Google Partner Status or Google Certified staff.
Social media takes over TV as key influencer of consumers
“Given that social media is now our number one digital destination, companies are forced to earn the right to engage with their customers."
New year, new you? How to get your business in the spotlight
If your resolution was to get your business in the spotlight and top of mind amongst a relevant audience, there’s hope for you yet.
Major developments at Techday to open up APAC to advertisers
After a flurry of rapid expansion, Techday has made some major changes to continue our quest in being the most agile publisher in APAC.
Salesforce kicks off 2017 with major new Spring release
Salesforce recently made their release notes officially available, and there is little doubt that Spring ’17 is a big update.
An app for ads on your phone? Kiwi company spreads its wings
Who would have thought that people would be willing to download an app that displays ads on their phones? Postr has secured $3m investment into APAC.
Pure SEO helping businesses climb the ladder of search results
Search engines. A crucial feature of the modern era – fail to master their ins and outs and you essentially fail to do business. Here's a solution.
Got an event coming up? Partner with Techday
We're always looking for new partnership opportunities, as it help us bring a fresh audience to the event and introduce our network to new readers.
2016 sees Techday double in size – our highlights for the year
We got a full head of steam up following the digital-only decision last year, and we certainly haven’t slowed that train of growth in 2016.
Invite us to your party and we'll publish a story #PartyWatch
It's that time of the year again - Christmas work parties. We need your help and it's very very easy.
Hi-tech Kiwi businesses need to be 'more adventurous' with marketing
“They need to become much better at communicating the value they deliver, so they can charge premium prices."
Taupo tech success story great news for regional economies
Traff1k D1g1tal has become one of the country's latest international success stories, and now the company has been recognised by Amy Adams.
Why you’re better at digital marketing than you think
As a marketer, if you believe you’re falling behind & others are more adept, you may be giving them credit for your own knowledge.
Hyland launches marketing portal to help channel partners keep OnBase
Hyland's new initiative aims to bring partners, consulting & marketing together as it launches the OnBase marketing portal for ANZ channel partners.
Adobe launches 'industry-first' Digital Marketing Accreditation
Adobe has teamed up with General Assembly to offer the Adobe Digital Marketing Accreditation, to be run by experts and 'Adobe technology evangelists'.
Professional tips for optimising your next lead-generation campaign
Our lead-generation offer is an exciting addition to our arsenal of marketing techniques - here are some tips for your next campaign.
Looking to recruit more channel partners? A special offer
We recently ran a lead-generation sales promotion for our customers, which was hugely successful - we're now offering the same for channel partners.
Four ways to drive digital commerce innovation
Digital commerce exemplars don’t merely convert their product catalogues into ecommerce sites and mobile commerce applications.