IT Brief Australia - Technology news for CIOs & IT decision-makers

Engagement stories - Page 2

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Amber Technology to showcase at Audiovisual Conference 2024

Wed, 6th Nov 2024
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edutech
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uc
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e-learning
Amber Technology will showcase innovative audiovisual solutions at the Audiovisual & Education Technology Management Conference 2024 in Adelaide from 18-21 November.
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Anchora achieves Adobe Journey Optimiser specialisation

Wed, 30th Oct 2024
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uc
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cx
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martech
Anchora has secured its position as the first agency in the Asia-Pacific to achieve Adobe Journey Optimiser Specialisation, enhancing client marketing success.
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Cybersecurity experts urge enhanced defence strategies

Wed, 23rd Oct 2024
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advanced persistent threat protection
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cybersecurity
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cyber threat
As Cyber Awareness Month highlights ongoing risks, experts urge businesses to adopt stronger cybersecurity measures and improve employee training to combat evolving threats.
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WorkBuzz acquires Agenda Consulting to boost NFP engagement

Wed, 16th Oct 2024
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hcm
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nfp
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organisational culture
WorkBuzz has acquired Agenda Consulting to enhance engagement services for global not-for-profits, combining expertise to support employee and volunteer experiences.
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Why eCommerce brands need to rethink Black Friday/Cyber Monday

Tue, 15th Oct 2024
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cx
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martech
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e-commerce
eCommerce brands are urged to rethink their reliance on Black Friday and Cyber Monday, adopting a year-round strategy to foster customer loyalty and sustainable growth.
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Gen Z lead brand switching due to boredom and price hikes

Thu, 3rd Oct 2024
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martech
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personalisation
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cdp
SAP Emarsys reveals changing Aussie consumer behaviours, with 41% of Gen Z ditching brands from boredom and 65% swayed by rising costs.
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LinkedIn reveals Australia's top startups for 2024

Tue, 1st Oct 2024
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supply chain
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linkedin
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talent attraction
LinkedIn has unveiled Australia's top startups for 2024, showcasing promising companies across diverse sectors, including medicinal cannabis and food biotech.
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Australian councils urged to invest in tech for trust boost

Fri, 20th Sep 2024
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edutech
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ai
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council
New Datacom research reveals that 70% of Australians would increase their confidence in local councils through tech investments, yet only 37% see councils as tech-savvy.
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Salesforce launches AI innovations for enhanced Marketing Cloud

Thu, 19th Sep 2024
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cx
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martech
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cdp
Salesforce has released new AI-driven features in Marketing Cloud to bolster customer engagement, boost team productivity, and streamline campaigns with advanced automation.
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Brightcove unveils AI Suite for enhanced video engagement

Fri, 13th Sep 2024
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hyperscale
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martech
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personalisation
Brightcove unveils AI Suite to revolutionise video technology with AI-powered tools for content creation, management, engagement, and cost efficiency.
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Loop launches customisable order tracking to boost shopper engagement

Tue, 10th Sep 2024
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martech
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personalisation
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cdp
Loop has launched a customisable order tracking solution to enhance shopper engagement, aiming to transform post-purchase experiences for retailers.
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Infinite Reality enters strategic partnership with Google Cloud

Fri, 6th Sep 2024
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edutech
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digital twins
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ai
Infinite Reality partners with Google Cloud in a five-year deal to innovate and scale immersive digital experiences using AI, tech infrastructures, and 3D web solutions.
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Zendesk launches Relay to enhance customer communications

Tue, 3rd Sep 2024
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cx
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martech
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personalisation
Zendesk ANZ launches Relay to help businesses send proactive, personalised messages via WhatsApp and SMS, enhancing customer service and boosting sales.
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Zoom unveils smart name tags to enhance hybrid meeting inclusivity

Thu, 29th Aug 2024
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uc
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ai
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hybrid & remote work
Zoom has launched the open beta of smart name tags, an AI-driven feature in Zoom Rooms, to boost inclusivity and engagement in hybrid meetings.
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Education Perfect modernises learning for 1.4 million students

Tue, 20th Aug 2024
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edutech
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education perfect
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certification
More than half of Australia's secondary schools now use Education Perfect's refreshed platform, fostering student agency and boosting educational outcomes for 1.4 million students.
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Vudoo & Scroll Media partner to revolutionise digital ads

Fri, 16th Aug 2024
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gaming
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martech
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digital entertainment
Vudoo has partnered with Scroll Media to bring shoppable and interactive digital ads to top publishers across Australia and New Zealand.
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Censys unveils community forum for security teams

Tue, 6th Aug 2024
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engagement
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cro
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attack surface management
Censys has launched a community forum for security teams, providing a platform for over 70,000 members to share knowledge and access data-driven solutions.
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Oracle boosts productivity with new user experiences in HCM

Thu, 25th Jul 2024
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hcm
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ai
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productivity
Oracle has unveiled new user experience features in its Cloud HCM, aiming to enhance productivity through tailored Activity Centres for employees and managers.
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Optimizely unveils new CMS with innovative Visual Builder tool

Thu, 18th Jul 2024
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saas
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uc
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paas
Optimizely introduces its new SaaS CMS with the Visual Builder tool, empowering marketers to create and personalise websites effortlessly, enhancing engagement and conversions.
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Yahoo launches AI-powered ad solution with Innervate partnership

Thu, 20th Jun 2024
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ai
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interactive
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identity solutions
Yahoo Advertising unveils Yahoo Creative, an AI-powered solution boosting personalised ad campaigns across platforms, with firms like Princess Cruises already on board.