IT Brief Australia - Technology news for CIOs & IT decision-makers
Australia

Digital Strategy Stories - Page 11

Australian Stories

Digital Strategy stories

Jac+Jack reports 19% ecommerce growth via Pattern partnership
Customer Relationship Management

Jac+Jack reports 19% ecommerce growth via Pattern partnership

Jac+Jack has reported a 19% revenue growth in ecommerce after partnering with Pattern, shifting focus to conversion-driven marketing strategies.

By Melania Watson • 3 min read • Fri, 13th Dec 2024
Publicis Sapient partners with Google Cloud on AI adoption
Unified Communications

Publicis Sapient partners with Google Cloud on AI adoption

Publicis Sapient has partnered with Google Cloud to boost generative AI adoption, creating a dedicated unit to assist enterprises in leveraging AI technologies.

By Melania Watson • 3 min read • Fri, 22nd Nov 2024

Global Stories

Digital Strategy stories

The rationale for positioning businesses to thrive in an increasingly conscious economy
Software-as-a-Service

The rationale for positioning businesses to thrive in an increasingly conscious economy

Embracing ESG is now essential; businesses thriving in the conscious economy align performance, talent management and procurement for lasting success.

By Adam Bowles • 5 min read • Wed, 7th May 2025
Kore ai partners with Inception to advance AI solutions
Generative AI

Kore ai partners with Inception to advance AI solutions

Kore ai has partnered with Inception to develop AI-driven products for enterprises, enhancing solutions in key sectors across the UAE and beyond.

By Sean Mitchell • 2 min read • Wed, 16th Apr 2025
Adobe & Estée Lauder partner on GenAI projects
Marketing Technologies

Adobe & Estée Lauder partner on GenAI projects

Adobe has teamed up with Estée Lauder to integrate its generative AI technology Firefly into the beauty giant's digital marketing efforts, boosting efficiency.

By Sean Mitchell • 3 min read • Fri, 14th Mar 2025
Salesforce launches Agentforce 2dx to optimise AI workflows
Digital Transformation

Salesforce launches Agentforce 2dx to optimise AI workflows

Salesforce has rolled out Agentforce 2dx, a cutting-edge digital labour platform that integrates AI agents into business workflows for enhanced efficiency.

By Shannon Williams • 4 min read • Thu, 6th Mar 2025
Report reveals CMS challenges in future digital marketing
Software-as-a-Service

Report reveals CMS challenges in future digital marketing

Sitecore's Websites 2025 report reveals marketers prioritise AI and personalisation amid CMS limitations, with 76% citing budget constraints as a key hurdle.

By Sean Mitchell • 2 min read • Fri, 7th Feb 2025
Data Privacy Day underscores data protection importance
Data Protection

Data Privacy Day underscores data protection importance

Data Privacy Day highlights the growing necessity for robust data protection measures, urging businesses to adopt Privacy Enhancing Technologies amid evolving regulations.

By Shannon Williams • 3 min read • Fri, 31st Jan 2025
Chief Information Officers brace for the digital era
Data Analytics

Chief Information Officers brace for the digital era

In a challenging landscape marked by economic and environmental pressures, CIOs must navigate digital transformation while prioritising sustainability and resilience.

By Farokh Ghadially • 5 min read • Fri, 29th Nov 2024

Stories from Other Regions

Digital Strategy stories

New Zealand climbs global digital ranking but equity lags
EduTech

New Zealand climbs global digital ranking but equity lags

New Zealand rises to third in Adobe's 2024 Digital Government Index with gains in service and performance, but digital equity still needs urgent improvement.

By Melvin Hipolito • 3 min read • Tue, 10th Jun 2025
Nimbl appoints Wyn Ackroyd as Director to lead strategy push
Partner Programmes

Nimbl appoints Wyn Ackroyd as Director to lead strategy push

Nimbl appoints Wyn Ackroyd as Director to lead business transformation and strategy, marking a major step in expanding its client offerings amid growing demand.

By Melvin Hipolito • 2 min read • Fri, 16th May 2025
New Zealand urged to boost digital strategy & address tech gaps
Digital Transformation

New Zealand urged to boost digital strategy & address tech gaps

The Technology Users Association urges New Zealand to boost its digital strategy, tackling cybersecurity and tech skills gaps to remain globally competitive.

By Sean Mitchell • 4 min read • Fri, 2nd May 2025
AI assistant boosts college enrolments by 18% in Wales
EduTech

AI assistant boosts college enrolments by 18% in Wales

Coleg y Cymoedd has reported £5.9 million in financial benefits and an 18% rise in enrolments thanks to ARNY, a bilingual AI assistant launched with ICS.AI.

By Catherine Knowles • 3 min read • Fri, 14th Mar 2025
Low-code drives digital transformation in UK manufacturing
Digital Transformation

Low-code drives digital transformation in UK manufacturing

New research reveals that 99% of UK manufacturing organisations now utilise low-code platforms, highlighting their critical role in digital transformation efforts.

By Shannon Williams • 3 min read • Wed, 12th Feb 2025
Exclusive Networks strikes two key deals with AWS
Hyperscale

Exclusive Networks strikes two key deals with AWS

Exclusive Networks has inked two deals with Amazon Web Services that aim to boost its cloud distribution capacity and expand its marketplace footprint.

By Kaleah Salmon • 2 min read • Tue, 11th Feb 2025
Exclusive Networks announces new agreements with AWS
Hyperscale

Exclusive Networks announces new agreements with AWS

Exclusive Networks has signed two agreements with Amazon Web Services to enhance its cloud capabilities, expanding its reach across Europe and Switzerland.

By Kaleah Salmon • 2 min read • Mon, 10th Feb 2025
The critical role of PR in mitigating risk during mergers & acquisitions
Chief Financial Officer

The critical role of PR in mitigating risk during mergers & acquisitions

In the volatile arena of mergers and acquisitions, effective public relations is essential for CFOs to manage stakeholder emotions and maintain trust.

By Mark Devlin • 4 min read • Fri, 7th Feb 2025