Teradata stories
Aussie marketing leaders need to utilise marketing resource management tools to facilitate better business decisions & transform marketing delivery.
Australian organisations must remove the barrier of siloed data if they want to achieve maximum return on their data investment.
Woolies bolsters customer insight with enhanced Teradata data warehouse, promising scalable, on-demand analytics for strategic decisions.
Teradata Marketing Applications has been named a leader in Real-Time Interaction Management by research firm Forrester.
Mastering digital transformation: Firms must adapt to customer expectations, Teradata advises, harnessing analytics to thrive.
Businesses that rely on the Net Promoter Score on its own may be missing opportunities to improve customer service and increase customer retention.
Kiwi businesses are being urged to learn how use data insights gained from social media marketing to their advantage.