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Branding Stories - Page 10

Australian Stories

Branding stories

Tenable appoints Cybersecurity Expert Meg O'Leary as Chief Marketing Officer
Cybersecurity

Tenable appoints Cybersecurity Expert Meg O'Leary as Chief Marketing Officer

Tenable appoints renowned cybersecurity expert Meg O'Leary as Chief Marketing Officer to spearhead worldwide marketing structure.

By Imee Dequito • 2 min read • Thu, 19th Oct 2023
Marketplaces are the Next Frontier in Omnichannel Retail
Marketing Technologies

Marketplaces are the Next Frontier in Omnichannel Retail

The reality of eCommerce is that almost all consumers cross-shop, research, and view products on several different channels before making a purchase.

By Merline McGregor • 6 min read • Fri, 28th Apr 2023

Global Stories

Branding stories

Unstoppable Domains joins GlobalBlock for enhanced brand protection
Data Protection

Unstoppable Domains joins GlobalBlock for enhanced brand protection

The Brand Safety Alliance's new GlobalBlock service will include Unstoppable Domains to extend domain blocking protections, countering brand impersonation and IP hijacking on Web3 extensions.

By Catherine Knowles • 2 min read • Mon, 8th Apr 2024
Brands struggling with first-party data strategies
Customer Experience

Brands struggling with first-party data strategies

A new study reveals major shortcomings in brands' first-party data strategies, limiting customer experience personalisation amid evolving privacy norms.

By Shannon Williams • 3 min read • Thu, 4th Apr 2024
Nemetschek Group's ALLPLAN, FRILO, & SCIA brands merge in AEC sector overhaul
Clean technologies

Nemetschek Group's ALLPLAN, FRILO, & SCIA brands merge in AEC sector overhaul

Nemetschek Group reveals merger of its AEC brands, ALLPLAN, FRILO, and SCIA, to heighten data-driven design-to-build workflows under the ALLPLAN umbrella and boost productivity in the construction sector.

By Catherine Knowles • 3 min read • Thu, 22nd Feb 2024
First Commonwealth enhances workforce communication with ScreenCloud partnership
EduTech

First Commonwealth enhances workforce communication with ScreenCloud partnership

First Commonwealth Federal Credit Union enhances internal communication and employee engagement via a strategic partnership with ScreenCloud.

By Kaleah Salmon • 3 min read • Wed, 22nd Nov 2023
Rising trend in 'quishing' attacks targets QR code users
Data Loss Prevention

Rising trend in 'quishing' attacks targets QR code users

Cybersecurity firm ReliaQuest reports a rising trend in 'quishing', a cyber attack targeting QR code users, with a 51% leap in incidents in September 2023.

By Shannon Williams • 3 min read • Mon, 13th Nov 2023
CYPHER Learning introduces AI 360 for course creation
eLearning

CYPHER Learning introduces AI 360 for course creation

CYPHER Learning unveils AI 360, an AI-aided suite for swift, personalised course creation for schools and businesses.

By Shannon Williams • 3 min read • Fri, 3rd Nov 2023
LogoMix's innovative LogoMaker AI Logos unveiled
Artificial Intelligence

LogoMix's innovative LogoMaker AI Logos unveiled

Logomix, a subsidiary of HostPapa, has announced the launch of its latest technological innovation: LogoMaker AI Logos.

By Kaleah Salmon • 3 min read • Tue, 31st Oct 2023
Envato appoints Noelle Kim as Global CMO to Empower Creative Community
Artificial Intelligence

Envato appoints Noelle Kim as Global CMO to Empower Creative Community

Envato, the online creative community, has hired Noelle Kim as its new global Chief Marketing Officer. Kim brings extensive experience from Meta and Google.

By Imee Dequito • 2 min read • Tue, 10th Oct 2023
Retailers called on to win over shoppers as cost of living rises
Customer Experience

Retailers called on to win over shoppers as cost of living rises

After significant growth in peak pandemic years, Australian consumer online retail spending has stabilised, according to the Australian Ecommerce Report 2023.

By Catherine Knowles • 5 min read • Thu, 7th Sep 2023
Yahoo acquires Commonstock, builds out retail resources
Yahoo

Yahoo acquires Commonstock, builds out retail resources

Yahoo acquires Commonstock, a social and community-based platform for retail investors, to enhance Yahoo Finance's offerings.

By Catherine Knowles • 3 min read • Thu, 24th Aug 2023
BlackBerry appoints Neelam Sandhu as CMO
Marketing Technologies

BlackBerry appoints Neelam Sandhu as CMO

BlackBerry appoints Neelam Sandhu as Chief Marketing Officer, responsible for leading marketing and corporate sustainability efforts.

By Imee Dequito • 3 min read • Fri, 18th Aug 2023
Calabrio Names Dillon Nugent as Chief Marketing Officer
Software-as-a-Service

Calabrio Names Dillon Nugent as Chief Marketing Officer

Dillon Nugent appointed as CMO of workforce performance company, Calabrio, bringing 25+ years of marketing experience to drive growth strategies.

By Sean Mitchell • 2 min read • Fri, 11th Aug 2023
A contemporary technological solution for modern marketing
Customer Relationship Management

A contemporary technological solution for modern marketing

For marketers to stay on top of their game, they are increasingly embracing the technology of today to give them a creative or operational edge.

By Vrushali Prasade • 4 min read • Fri, 14th Jul 2023
Adobe leverages generative AI with latest Experience Cloud announcements
Data Analytics

Adobe leverages generative AI with latest Experience Cloud announcements

The new Sensei GenAI services will fundamentally transform the ways brands connect with their customers and how they use Adobes enterprise applications.

By Catherine Knowles • 4 min read • Tue, 13th Jun 2023
Exclusive: CitrusAd highlights the importance of retail media
Marketing Technologies

Exclusive: CitrusAd highlights the importance of retail media

CitrusAd is a leading retail media platform used globally. TechDay interviewed Alban Villani, CitrusAd's Regional CEO for EMEA, to find out more.

By Tom Raynel • 6 min read • Wed, 7th Jun 2023

Stories from Other Regions

Branding stories